Elevating healthcare leadership
CLIENT
Leslin Healthcare Leadership Foundation - A powerhouse organization shaping the future of healthcare leadership.
Challenge
Leslin’s CEO and President, Dr. Lin Lombardi, needed a stronger LinkedIn presence to connect with healthcare professionals and decision-makers.
Strategy & Solutions
To elevate Leslin’s LinkedIn presence, I developed a strategy focused on audience insight, content planning, and engagement:
Content Strategy: Created a detailed LinkedIn content calendar, edited posts for clarity and impact, and implemented engagement tactics to spark conversations and connections.
SEO & Engagement: Optimized content for discoverability and strategically timed posts for maximum visibility, significantly enhancing Leslin’s presence and influence on LinkedIn.
Results
Skyrocketing Engagement: 1,532.9% increase in impressions and 1,036.3% rise in unique views.
Profile Visibility: Doubled average profile views, expanding Leslin’s network and influence.
Inbound Interest: Generated significant interest from potential interns and healthcare leaders.
While working with Dom, we have sharpened our thinking and quickly moved toward establishing our public-facing brand. She is approachable and responsive and shows genuine care in developing high-quality products and services on time. Our work has included strategy discussions, content writing & editing, pitch decks, flyers, and website consultations. Dom embraces the optimistic spirit of change and development through a personalized approach.